Jensen , M. C, and W. H Meckling. “AUGMENTED REALITY AND LIVE POP-UP CHAT: KEY FACTORS DRIVING CUSTOMER BEHAVIOR IN COSMETICS RETAILING ”. International Journal of Current Practice in Management and Leadership (IJCPML) 13, no. 7 (July 12, 2022): 13–27. Accessed July 25, 2025. http://zapjournals.com/Journals/index.php/ijcpml/article/view/583.