B. J, Babin; R. E., Anderson; TATHAM, , R. L. Service Quality Dimensions and Customer Satisfaction in Malaysian Higher Education: A Case Study of University Utara Malaysia . International Journal of Management and Allied Research (IJMAR), [S. l.], v. 13, n. 8, p. 1–11, 2022. Disponível em: https://zapjournals.com/Journals/index.php/IJMAR/article/view/545. Acesso em: 20 jun. 2025.