EFFECTIVENESS OF FARMER PRODUCERS ORGANIZATION IN DELIVERY OF SERVICES - A CASE OF KUREL KISAN PRODUCER COMPANY

Abstract

The present study aimed to evaluate the effectiveness of Kurel Kisan Producer Company Limited (KKPCL), a farmer producers organization (FPO) in Bundi district of Rajasthan, in delivering technology and advisory services to its member farmers. A sample of 150 farmers with more than two years of association with KKPCL was selected for data collection. An effectiveness index was developed to measure the efficiency of the FPO in providing technology and advisory services to the farmers. The results of the study indicated that KKPCL's extension services were highly effective, as perceived by the majority of the farmers. The FPO provided its members with better access to quality inputs and services, as well as timely delivery. Additionally, continuous advisory support from the organization led to improved technology adoption among the farmers. This, in turn, contributed to increased yields and income, ultimately leading to greater satisfaction among the farmers. This research highlights the potential of FPOs like KKPCL to enhance service delivery in the agricultural sector. By providing efficient technology and advisory services, these organizations can significantly contribute to the growth and development of the farming community. Moreover, the findings of this study can serve as a guide for policymakers and stakeholders in designing and implementing interventions that support FPOs in their efforts to improve service delivery and overall farmer satisfaction. In conclusion, the case of Kurel Kisan demonstrates the value of empowering farmer producers organizations for efficient service delivery. When provided with the necessary resources and support, FPOs can unlock their potential and play a critical role in promoting sustainable agriculture and improving the livelihoods of smallholder farmers. As such, it is crucial for governments and development organizations to invest in strengthening the capacity of FPOs to ensure their effectiveness in delivering high-quality services to the farming community.