About the Journal
The International Journal of Allied Research in Marketing and Management (IJARMM) is a peer-reviewed academic journal that publishes original research articles, reviews, case studies, and theoretical papers on topics related to marketing and management. The journal aims to provide a platform for researchers, scholars, practitioners, and students to exchange ideas, knowledge, and insights in these fields.
The focus of IJARMM is to promote the advancement of marketing and management research and practice by publishing high-quality articles that provide new insights into the latest trends, challenges, and opportunities in these areas. The journal is particularly interested in research that is empirically based and contributes to the development of new theories, concepts, and methodologies in marketing and management.
IJARMM welcomes submissions from scholars and practitioners from around the world. All manuscripts submitted to the journal are subjected to a double-blind peer-review process, ensuring that only high-quality, original research is published. The journal is published monthly, online, and will be indexed in major academic databases, including Google Scholar, CrossRef, and Directory of Open Access Journals (DOAJ).
In summary, the International Journal of Allied Research in Marketing and Management is a leading academic journal that provides a platform for researchers, practitioners, and students to publish and access the latest research and insights in the fields of marketing and management. The journal's broad scope, rigorous peer-review process, and commitment to publishing high-quality research make it an essential resource for anyone interested in advancing their knowledge in these areas.