EXPLORING BEAUTY BUSINESS INSIGHTS ON INSTAGRAM WITH COMPUTATIONAL VISION

Abstract

Contemporary audience and media consumption research in the realm of the Internet has witnessed dynamic evolution and complexities. This paper addresses the unfolding landscape of audience engagement and media interaction within the digital sphere. Notably, the interplay between media and culture is underlined by recent social and technological shifts, presenting both prospects and challenges for investigation (Recuero, 2018). A substantial surge in studies exploring the nexus of social media and intelligent analytical tools is evident. This trend is attributed to the escalating significance of these subjects, their amplified adoption, and consequential impact. Concurrently, the accessibility to vast volumes of data has substantially facilitated such research endeavors (Sloan & Quan-Haase, 2017). This article delves into the contextual backdrop of audience-media dynamics, considering emergent paradigms brought about by the Internet age. The ensuing analysis seeks to comprehend the intricate interplay between audience behavior, technological advancements, and cultural influences, offering valuable insights into the contemporary media landscape.